Pantone Color Of The Year Spring 2020


Expert Forecasts for 2020

• The emergence of China and India as rising technological powers, with the scientifically proficient countries of Eastern Europe, as represented by Poland, not far behind Economic growth and international commerce push nations up the development ladder. Of the numerous technology applications that can promote economic growth in general, scientifically lagging nations will be able to acquire only two: cheap solar energy and rural wireless communications. Their benefits in this context lie mainly in helping to build more vital and productive rural economies that will be better able to contribute to their national economy and boost their global competitiveness. Energy can be very costly in some countries in this group. At the same time, public awareness of the negative impacts of pollution and inefficient management of resources is often high. Consequently, citizens in nations at this level of S&T capacity frequently demand cleaner environments and more responsible consumption of natural assets. This can make reducing the use of resources and improving environmental health an important national objective. All the countries in the scientifically developing group of nations—those able to acquire nine of 16 top applications—will have even less capacity than the proficient group will to implement them beyond laboratory research, demonstrations, or limited diffusion. Brazil and Chile in South America, Mexico in North America, and Turkey in Europe will be the most capable, followed by South Africa, then Indonesia, and finally Colombia. None of these seven countries will have a high level of S&T capacity. And each will have significantly more barriers than drivers.